When consumers search for products or services to buy, is your business at the top of search results, so you are found early in the purchase cycle? If not, go organic.
Organic search-engine optimization (SEO) gets you ranked higher in natural (unpaid) search results for your brand when consumers use search engines to research products or services. In fact, industry studies show that Internet users are most receptive to and apt to click on organic search results than pay-per-click advertising because they find such listings more relevant to their needs, although, when coupled, SEO and PPC advertising can dominate your online exposure in the digital marketplace.
Optimizing your brand's online search presence is vital to consumers finding you at the critical moment of purchase selection, nourishing your business with the potential for relevant leads, sales growth and a positive ROI. It's also a cost-effective opportunity to build website traffic, brand awareness and a better online experience for consumers.
The 15miles Difference: Local-SEO Services
Once consumers research global or national brands online, they face the critical moment of purchase selection. Proprietary research suggests that a majority of them prefer shopping offline and within 15 miles of their homes. That's why their searches turn local, where they can easily access the brands they want to purchase. But if you do not create a local-search presence or an SEO strategy for your local outlets, consumers may not find you. You are giving your competition a significant advantage by not improving online visibility. Failure to optimize may result in missed leads and, worse yet, sales.
As a leading search-engine-optimization agency, 15miles possesses the industry experience and local-search know-how to specialize in geo-targeted SEO campaigns. We use SEO to improve the online visibility of your local outlets, franchisees or distributors, so they appear higher in search results when consumers use geo-modified terms in their queries.
Own a pizza restaurant in Chicago? An auto-repair shop in New York City? A hotel in Seattle? At 15miles, we have successfully serviced clients in all industry verticals, yet each SEO campaign is unique. Your customized, localized SEO campaign will feature the necessary geographic elements — keywords, metadata, on-site maps and more — tilted toward a niche region to target and connect with local consumers.
Like our other search-engine-marketing services, local SEO is driven by your company's need to generate local leads and to capitalize on local business. SEO with 15miles has proven successful for leading clients, helping them direct a stream of traffic that most companies overlook — local traffic that is highly relevant and qualified.
15miles Does It All: National- and Local-Search-Optimization Services
At 15miles, we are strong supporters of the organic movement. We begin by collecting relevant data about your brand — website and search analytics, keyword research and competitive intelligence — to assess and optimize your online visibility for national or local coverage.
Whatever your needs and goals — national or local — our specialists devise a customized plan for you, followed by applying SEO best practices to design and content development for the improvement of your brand's search-engine ranking. Researchers, writers and designers work together to boost your search presence, all the while staying abreast of industry changes so your brand is at the cutting edge of SEO.
A national- and local-SEO company, 15miles offers these comprehensive services to impact your search-engine positioning:
- On-site SEO
- Off-site SEO
- Feed optimization
- Social-media optimization
- Digital-asset optimization
- Market research/search analytics
Contact 15miles for an organic cure to your brand's search-engine optimization.
