15miles is the interactive-services division of TMP Directional Marketing, the world's largest local-search agency. The 15miles name, which is derived from research that suggests 80 percent of purchase transactions occur within 15 miles of the consumer home, epitomizes search at the most local level. As a local-search leader, we specialize in connecting consumers to national brands found in local markets, where sales happen.
On the cutting edge of innovation and digital media, our proven marketing solutions are built around four guiding principles — Visualize, Optimize, Localize and Socialize — that solve your need to target niche markets for highly qualified sales leads. Experts in lead generation, our marketing specialists concentrate on these key areas to provide you with a diverse mix of interactive, local-search solutions that meet your needs.
Once we identify your goals and understand your marketplace, we work with you one-on-one to pick and choose the best mix of localized solutions for a customized campaign relevant to your brand needs. Or if you need a fully integrated campaign, 15miles offers a comprehensive mix of interactive solutions to visualize, optimize, localize and socialize your brand's search presence.
15miles' Local-Search Marketing — Comprehensive and Customized Services
Visualize (Your Success)
Achieving your vision for success starts with campaign planning. Driven by extensive market research, we integrate our knowledge of local-market consumers to build a framework for your campaign. Then, we apply our knowledge of the local marketplace to developing your vision onscreen and online. Specializing in web-design services, our creative professionals implement searchable, user-friendly interfaces that promote satisfaction and positive experiences with your brand and, ultimately, improve your online visibility within the interactive marketplace.
Market Research
Pre-Campaign Planning
- Consumer profiling
- Demographic targeting
- Competitive intelligence
- Placement analysis
- Split A/B testing
Post-Campaign Reporting
- Online dashboard reporting
- Impression/click/phone tracking (CVT)
- Web analytics
Website-Design Services
- Comprehensive site design, redesign and development
- Microsites
- Landing pages
- Web forms
- Display advertising/banner ads
- E-mail marketing and advertising
- Rich media/video production
- Custom social-media pages
- SEO best practices and implementation
Optimize (Your Leads)
As a renowned agency in search-engine marketing and the world's largest provider of local-search services, 15miles knows the benefits of optimizing your online presence: brand awareness, lead generation and sales conversions. It starts with access to your sales outlets, and continues toward a defined understanding of media reach and frequency optimization to enhance the most cost-effective, lead-generation program by market area.
Localize (Your Search Presence)
To experience results, turn to a leader. As a top search agency with a radar focus on local markets, 15miles utilizes proprietary tools for understanding niche consumers and for determining the best combination of local-search tactics to reach them. From search-engine marketing to mobile applications with a local focus, we masterfully hone in on key areas for maximum results within target markets.
- Local SEO services
- Local PPC-advertising services
- Internet Yellow Pages advertising/directory placement
- LocalFeed listings management
- Directory assistance
- Mobile marketing
Socialize (Your Marketing)
In an online world, you have access to the world's largest social gathering. Each day, millions of social connections are made online. With social-media services from 15miles, you can help shape the perception of your brand by monitoring the social buzz and by engaging consumers in online discussions.
Social-Media Services
- Pre-campaign assessment, monthly trend analyses, and ongoing maintenance and monitoring
- Advertising
- Communities, forums and discussion groups
- Consumer ratings and reviews
- Profile creation
- Videos/channels
- Blogs/microblogs
- RSS feeds
- Tags/bookmarks
- Wikis
- Widgets
- Mobile applications
Whatever your needs, we creatively apply our services to exposing your brand and to developing your search presence. Consumers purchase locally, and we help make this possible by connecting your brand where they live and shop. Contact 15miles today to launch your future in interactive marketing.
